Digital Marketing Tools | Digital Marketing Agency for E-Commerce – Out of Bounds

Facebook Enhances their Attribution Reporting

Facebook Ups Their Attribution Modeling Game Recently, I noticed Facebook has updated the Facebook Business Manager interface with additional functionality. One area that caught my interest was the Attribution section as you can see below: Settings I went ahead and configured the settings for one of our clients. Facebook’s Attribution tool set up has four
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Posted on 30.07.20by Jay Wilner

Digital Marketing Tools | Facebook

Facebook Enhances their Attribution Reporting

Facebook Ups Their Attribution Modeling Game Recently, I noticed Facebook has updated the Facebook Business Manager inte...

Posted on 13.07.20by Jay Wilner

Digital Marketing Tools | Digital Media Planning | PPC

The Discipline of Knowing Your Digital Campaign Objectives

It’s all about Objective-Based Advertising When you create a new campaign on any of the major digital ad platforms...

Posted on 04.06.19by Jay Wilner

Digital Marketing Tools | PPC | Web Analytics

Google Ads releases campaign level conversion tracking

Have you started using the new campaign level conversion tracking feature for GoogleAds? This campaign level conversion ...

Posted on 07.10.18by Jay Wilner

Digital Marketing Tools | Facebook | Social Media | Web Analytics

Facebook Ad Targeting Gets Better

I’m a true believer in Facebook as a viable ad platform for driving bottom-line ROI results. That’s especial...

Posted on 23.04.13by Jasmin Nato

Digital Marketing Tools | Link Building | SEO | Web Analytics

A Somewhat Complete List of SEO Tools

There are so many SEO tools out there that have specific uses. While some are similar in use, there are differences on h...