Strategic Consulting Services
We Start with Questions
We start by facilitating a discovery workshop with your key stakeholders, finding out everything we can about your business, customers, competition, current challenges, and brand perception. We then use this information as a springboard for our own research and discovery - intended to create actionable insights that are the foundation of the marketing plans and goals we develop with each client.
Research and Insight
Our market research consists of systematically gathering data about your business – from both internal and external sources – and then analyzing it to gain better insight into what your current marketing strategy needs. Truly understanding ever-changing consumer opinions and preferences helps you make more informed decisions about reaching your potential customer base. That’s the value of market research.
Strategic Road Map
Our final deliverable is a concise, digital road map that contains clear, actionable strategies and tactics designed to fine-tune your marketing objectives, broaden your reach, and increase engagement with your brand.
Our Thinking
Facebook Enhances their Attribution Reporting
Facebook Ups Their Attribution Modeling Game Recently, I noticed Facebook has updated the Facebook Business Manager interface
The Discipline of Knowing Your Digital Campaign Objectives
It’s all about Objective-Based Advertising When you create a new campaign on any of the major digital ad platforms such