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Category Archives: SEO
Great SEO Review Format from Google!
Just ran into a great document from Google themselves on how they grade their google.com site in terms of all the SEO factors - Google SEO Report Card [PDF]….Awesome! Great template to use for reviewing client sites to see how to structure … Continue reading
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More Link Building Ideas – Fresh and Recent
Just read a great article about link building by Garrett French at Search Engine Watch. He talks about how to conduct research on building our “How to” articles for whatever market you are interested in. He talks about a methodical process of … Continue reading
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Chapel Hill Real Estate SEO
It seems that social media and user generated content is becoming more of a key component of an seo strategy for many of our clients, such as Chapel Hill Realty, a very established chapel hill real estate agency. We have a minimal … Continue reading
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Google and Paid Links
Recently, there has been alot of talk about Google’s PageRank update and paid links. Loren Baker at Search Engine Journal’s article, Google Page Rank Update and Link Selling, talks about how some directories and web sites were losing one or … Continue reading
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SEO Linking Building Ideas – Thoughts on Directories
There are millions of lists out there for building links but I actually wanted to capture some recent articles and postings about web directories and their usefulness for search engine optimization and link building. Hey, this article is almost three … Continue reading
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SEO and Information Architecture
I have been reading a great classic book on information architecture – “Information Architecture for the World Wide Web” – by Morville and Rosenfeld. The book is filled with wonderful concepts and ideas about how to ‘architect’ information for a … Continue reading
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Tracking SEO campaigns versus PPC Campaigns
Tracking search engine optimization ‘campaigns’ or results is not even close to being as easy as tracking and monitoring paid search advertising results. Why? Well, just think for a minute. With PPC, you define exactly which keywords you want to … Continue reading
Posted in SEO, Search Engine Marketing, Web Analytics
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SEO and Linking Campaigns
Be Careful Who You Associate With Page links are critical when you’re attempting to elevate your natural search engine rankings. You may already know this, but did you know that changes in search engine algorithms have made who you link … Continue reading
Posted in SEO, Search Engine Marketing
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