Comments on: Why can’t E commerce software be more SEO friendly?

By: S. Sharp

S. Sharp — Wed, 05 Dec 2007 20:44:02 +0000

I agree with Susan - we have optimized many Miva stores and also integrated Google Analytics with e-commerce tracking and goal conversion (funnel) tracking without a problem and without additional modules. I also think the limitations might be those of the developers not understanding either Miva code or how the Analytics tracking code needs to be implemented into database driven sites.

By: Susan Petracco

Susan Petracco — Sun, 30 Sep 2007 17:36:58 +0000

I have to completely disagree with the statements made in this post. There are several ways to optimize a Miva Merchant site for SEO; several of our clients are now in the top 5 - sometimes even #1 - for fairly common terms like “restaurant equipment” and “educational toys”. We’ve also integrated Google Analytics on Miva Merchant sites, and not just the “basic Google conversion tag”, but even funnel tracking. It sounds like the limitations here are the developers with whom you are working, not the software.

By: Rick Wilson

Rick Wilson — Sun, 30 Sep 2007 00:40:26 +0000

I am a member of the team who recently bought Miva Merchant back from Miva Corporation and agree with your criticism about our SEO abilities.

As for developers who don’t like our product, that could be that in the past our documentation and support were lacking, but is now one of the single biggest focuses of the company under our new management. My experience is that most developers love our platform once they understand what it’s capable of accomplishing.

We’re highly focused on fixing our SEO problems and there’s documentation to ensure Google Analytics works with Miva Merchant (in fact we just updated our Google Checkout modules to add Google Analytics integration to them).

Please contact us if you need assistance.