Google recently expanded their beta program for their Google Gadget ads to a limited number of their adwords advertisers. Unfortunately, none of my clients have been invited to join yet. These gadget ads are rich media ads that can contain a large number of interactive, interesting features such as data feeds, flash and other multimedia tools. The ads run on Google’s content network and can be cpc or cpm based.
Some examples of these rich media ads can be found at: Gadget ad examples .
I am so excited about all the opportunities becoming available for online advertising. These gadget ads are just another example of how Google continues to innovate and push the marketplace further along.
